Overview
Site Checkups is a browser-based diagnostic service that evaluates a homepage from a first-time visitor's perspective. It reviews headline clarity, offer positioning, CTAs, trust signals, and conversion blockers. A free report is generated in under a minute without sign-up. The $19 Growth Plan adds rewritten copy, builder steps, competitor notes, and a 30-day recheck.
Core Features
- First impression analysis identifies what a stranger believes the business does.
- Offer clarity review compares perceived and actual offers.
- Hesitation mapping surfaces unanswered questions.
- Trust gap detection flags missing proof, reviews, or guarantees.
- CTA audit catches competing or premature buttons.
- Growth Plan fixes deliver replacement text, three hero options, FAQ answers, and builder instructions.
Workflow
A user pastes a public homepage URL. An AI reviewer analyzes the page and returns findings quickly. The free diagnosis remains available. For $19 per site, the Growth Plan unlocks fixes after five questions about goals, traffic, customers, audience, and constraints. Reports can be copied, saved as PDF, or emailed. A 14-day refund policy applies.
Target Users
Founders with traffic but weak sign-ups, small business owners managing their own sites, marketers needing a pre-launch second opinion, and agencies requiring fast client page assessments. It complements SEO and speed audits by focusing on comprehension, trust, and next-step clarity.







